Trinny London – Product Photoshoot

My Roles: Stylist, Creative Assistant

I was very excited to be included in the visual rebrand of Trinny London, which started with re-thinking the product imagery throughout the site and social media. The Head of Design and I worked closely together on the new creative direction and lighting style.

Stylist: On set, I created the swatches on a perspex sheet and arranged them in shot, ready for the photographer to shoot. The watermelon styling was my idea – the lip gloss has a watermelon scent, and I think the juicy-ness of the fruit and the water droplets on the product evokes such a luscious, lustrous feeling.

Creative Assistant: I created the initial brief for the project including mood boards and details of all the products to be shot. My role also included liaising with the photographer and assisting with retouch notes.